Home Equity Retirement Optimizer (HERO)
American Advisors Group
Planning for retirement can be confusing and frustrating. This project was to get senior homeowners to consider a reverse mortgage as part of their retirement scheme.
Figuring it out
No one likes to fill out endless forms. A simple interface to get stsrted was crucial for customer engagement.
Users can change their retirement parameters in order to visualize their retirement.
App allows for a variety of outcomes and easy print, share and CTA response.
Seniors can better visualize a better retirement by leveraging their home equity.